The Lighthouse Collection – A Beacon For What’s Real
Our founder Gary Comer was an avid sailor. In 1963 he opened his first Lands’ End Yacht Store to supply fellow sailors with the hardware and…
Read article“Who’s Gonna Read All This?” The Original Lands’ End Ad Campaign
The early 1980’s were exciting times for Lands’ End. We’d moved out of sailboat hardware, into clothing and soft luggage, and customers all across America were…
Read articleThe 2000′s
New opportunities on the horizon. Lands’ End entered the new millennium with a continued strong Internet presence. In fact, in 2001 CIO magazine voted Lands’ End…
Read articleThe 1960′s
The launching of a dream. Gary Comer always wanted to create a company of his own, and for Comer, Lands’ End was a dream that came…
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