Posts by Kris

Meet Julie, The Answer To Your Personal Style Questions

Meet Julie, women’s senior apparel director and the next best thing to your personal stylist.     Julie Watson was 3 years old when she decided…

Read article

Gabi’s Guide To Building Swimsuit Confidence

Gabi, senior swimwear designer, would be so happy if we never complained about our thighs again.     “It’s so crazy that women get hung up…

Read article

Gabi’s Swimwear Picks For Your Vacation

  Oh, to be Gabi Tuma, senior swim designer.     Planning a destination vacation sometime in the next couple of months and still wondering what…

Read article

You’re 60 Seconds Away From Your New Favorite Swimsuit

Shopping for the perfect suit is about to become a whole lot easier. And a lot more fun. So for all of you who are feeling…

Read article

The New Valentine: Wear Their Initials

  It’s no secret Kate is among our favorite models. She’s graced many covers, including our latest edition. There’s a sweet story behind that perfect kiss…

Read article

Meet Gabi, Your Secret To Swimsuit Shopping Success

  Gabi Tuma, our senior swim designer, has a knack for matching people to the perfect suit. This California Girl is lifetime student of women who…

Read article

The Wedding Throw

  The date was April 21, 1996. My new husband and I stood behind a gift table, feeling somewhat overwhelmed by the generosity before us. We…

Read article

Why I really REALLY don’t like Breast Cancer

I hate breast cancer. It’s a mean, horrible disease that has taken way too many good people. Young mothers, community leaders, single women who have just…

Read article

Tips From The Swim #GetawayTour

We recently toured six cities in a “Swim Truck” that converted into a pop-up beach house filled with our newest women’s swimwear. Along the way we…

Read article

Swim Cover-Ups Add Style Dimension

Cover-ups block the sun’s rays, sure. But what we love most is how a little investment takes your perfect suit so many places. On one day,…

Read article