Seams Plausible: Guaranteeing Guaranteed. Period.®



A semi-regular column answering
questions about clothing.



Once again I’ll be taking your calls live and on the air. So what say we get started? Go ahead caller one, you’re on.

Hi, am I on the air? Is this Bob?

Yes, you are, and it sure is. Go ahead, caller.

Wow! This is the first time I’ve gotten through.

And we’re glad to have you with us today. Say, do you mind turning down your speakers? We’re getting a little feedback here…

Oh, no problem! There, how’s that?

That’s better. Caller, what’s your name?


What a lovely name. Go ahead, Erin, what’s your question? It can be about style, clothes, fashion…

Well, Bob, is it true that everything I buy from Lands’ End is Guaranteed. Period.?

Yes, Erin, that’s true.

And that I can return any item at any time?

Yes, Erin. If at any time for any reason you’re not satisfied with your purchase, you can return it for an exchange or a full refund. No questions asked.

Well, back in the 1980’s I bought your Lands’ End Dial-a-Spice. The ad said it was perfect for picnics. Turns out it wasn’t. I used up the salt and pepper at my dinner table, but there’s still paprika, curry, nutmeg and red pepper inside. I think they’re probably still good.

That does go back a ways, doesn’t it?

I remember that I paid $4 for the Lands’ End Dial-a-Spice; can I return it and get my $4 back?

Erin, everything we sell is Guaranteed. Period. And we really mean it. So just send the “Dial-a-spice” back and we’ll refund your money, even though it seems to me that you have used up about 16.6% of the product.

Wow! That’s amazing! Thanks, Bob.

No thanks necessary. At Lands’ End, we put your satisfaction as a customer ahead of everything else. And for what it’s worth, I think the paprika, nutmeg, curry and red pepper could have livened up the potato salad at any picnic event or social gathering. My wife makes particularly good deviled eggs that use a little bit of all of these spices, and boy do the kids wolf them down. Even the white parts, and they hate the white parts.

Gee, the clock on the wall says we’re done for today. I think that went pretty well, and we’ll have to do it again soon. So until next time this is Bob, an actual writer here at Lands’ End, saying, “You’re welcome.”

Craving more of Bob’s advice and style tips but hate reading?
Come watch his Please Read The Copy videos.

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