The Lighthouse Collection – A Beacon For What’s Real

Our founder Gary Comer was an avid sailor.
In 1963 he opened his first Lands’ End Yacht Store to supply fellow sailors with the hardware and equipment necessary to maintain their boats. And the icon he chose to represent his new endeavor was a lighthouse. A beacon that promotes awareness. A structure that symbolizes dependability. A landmark that lets you know the comforts of home are near.

The Lands’ End lighthouse has been intricately stitched on all Lighthouse Collection styles to symbolize our promise to be a beacon for what’s real.


Logo Evolution

Logo Evolution

Have a story or photos you’d like to share?
Email it to us at
(Please keep any images under 12 Mb.)


Facebook Twitter Sywr Pinterest Instagram Youtube