Archive for ‘January, 2013’

Iron Knee® Wins Gold

If you have kids that fall between the “angelic” ages of 5 and 11 then chances are you spend most days coaxing them to eat something…

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The Waterproof Squall® – Tested By Kids (And Cartoons)

Our new kids’ Squall® collection of parkas, jackets and snow pants have it all. They’re windproof, cold-proof, kid-proof and now…waterproof! We had them professionally tested in a…

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At Lands’ End, Even The Models Are Family.

Ask a Lands’ End employee to define the company in a single word, and an answer you’ll often hear is family. In the literal sense, it’s…

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What Kind Of Customers Write To Lands’ End?

SO FAR, SO GOOD CUSTOMERS “At least 30 years ago my mother purchased a bathrobe from your company. It is her favorite.” ~ Jean   EXPERT…

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The Copywriters’ Revolt

A long time ago, in a cornfield far away…It is a dark time in the history of advertising. Dissidents have dared to proclaim that no one…

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The First 50 Years: Delighting Customers

Our founder had a way of boiling ideas down to their essence. He was sometimes profound, always sincere. In this, our 50th year, his words are…

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The First 50 Years: Our First Customer

Like our founder, Dick Ainsworth loves boats, adventure and creativity. And for 35 years, one of the very first products to bear the Lands’ End label…

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Men’s Madison Bike Blazer

Our hometown of Madison, WI, is one of the most bike-friendly areas in the country. We designed the Madison Bike Blazer with as many cycling jacket…

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The First 50 Years: The London Cab

THE GREATEST CHRISTMAS GIFT WRAPPING EVER Christmas 1984. It would be the biggest Lands’ End catalog ever, a whopping 128 pages. A bit risky, in those…

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The 2000′s

New opportunities on the horizon. Lands’ End entered the new millennium with a continued strong Internet presence. In fact, in 2001 CIO magazine voted Lands’ End…

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